company profile:
edealya, a nielsen innovate backed company, enables marketers to discover and buy relevant audience segments using social intent. leveraging these insights, we deliver superior results for mobile campaigns.
technology:
since launching our mobile offering in april we have our sdk installed in over 25,000,000 us devices growing ~2m devices a week.
generated in average 11.7% click-through-rate (ctr) for mobile campaigns we are running, which is 11 to 13 times greater than the standard benchmark
potential cooperation with chinese companies:
the technology can also be applied to chinese market.